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CAREERS

CURRENT OPENINGS

SUMMER INTERNSHIP

Position Summary:

Generator Media + Analytics’ Summer Internship Program is designed to introduce graduated seniors to the fast-paced and exciting world of Advertising and Media. Interns will have the opportunity to work alongside some of the best and brightest talent in the industry, and be involved in real account work, learning from the bottom up.

Interns will be fully immersed in our daily work activity and will receive extensive training that will include:

  • Consumer Insights and Competitive Brand Data Mining & Analysis
  • Development of an Advertising Campaign’s Architecture, including its Media Mix Model and Strategy
  • Campaign Activation Across All Touch Points with Emphasis on Digital, Television and Print programs
  • Campaign Analysis to Determine the Effectiveness of a Campaign
    • Sales
    • Website Metrics
    • In Social Media
  • Participation in Agency Meetings with Clients and Vendors (ex: Google, Facebook, Instagram, Pinterest, NBC , etc.)
  • Certifications across various planning and activation platforms (ex: Google Ad Academy, Facebook Business Manager, LinkedIn Campaign Manager, etc)

Stand out interns have an excellent chance of gaining a permanent position with the agency at the conclusion of the program.

Ideal candidate will have:

  • Proof of graduation (or pending graduation) from an accredited 4-year university or college, with a BA or BS degree
  • A strong academic (GPA of 3.0 or better), extracurricular, and professional profile
  • Excellent oral and written communication skills
  • Excellent interpersonal and organizational skills
  • Ability to work autonomously and as a member of a team
  • Proficiency in Microsoft Word, PowerPoint and Excel
  • Be able to work at our Midtown New York City office, Monday-Friday

Internship Program Specifics:

Timing: June 3 – August 29

Compensation: This is a paid internship with an hourly wage

Benefits: $100 per month commutation reimbursement, catered lunches/snacks/beverages, Generator summer party + other events, volunteer initiatives, etc.

Eligibility: This program is designed for college graduates of the Class of 2019. Due to the prospect of gaining full employment with us at the conclusion of the program, we cannot make exception to this requirement.

Application/Selection Process:

Please submit the following:

  1. Resume (including GPA, major, and proof of graduation or pending graduation)
  2. Cover letter
  3. A short essay (200-300 word maximum) in response to only ONE of the following questions (that is, choose either: 1a, 1b, 2a, 2b,OR 3). Please include this portion within your cover letter:
    1. Digital and social media continues to be a huge focus and priority in marketing, advertising and media.
      1. How do you think social media has changed the way companies interact and/ or build relationships with their consumers and vice versa?

OR

      1. Do you think it’s a positive or negative shift for consumers? For brand marketers? Explain your answer.
    1. Advertising professionals often describe their jobs as multi-faceted and constantly evolving to keep up with newly emerging consumer trends, new product innovations, a complex customer journey and fierce competition among brands.
      1. What specifically draws you to the disciplines of marketing, advertising and media?

OR

    1. Pick one current advertising campaign that you feel is “excellent”. Explain why it’s excellent, and what you might do to improve upon it.
  1. Data driven analytics has become an integral part of the media and advertising industry, allowing for optimizations based on real-time results. What are the challenges you face when delivering results in real-time? How would you ensure quality and accuracy of your reporting?

INTEGRATED MEDIA SUPERVISOR

Summary:

This role is responsible for ownership of strategic planning across all media channels (offline and online). Candidate must have solid foundation of knowledge and experience across all media channels, with an emphasis on digital media. Candidate must exhibit a proven ability to plan, execute and analyze digital campaigns across display, mobile, rich media and video. A firm understanding of both branding principles and ROI driving tactics will be critical for this position.

Position Responsibilities:

  • Responsible for overseeing media strategy, planning, campaign management, data, insights and analytics
  • Prepare and present media plans, as needed, including objectives, strategy, rationale, and all backup materials
  • Work side-by-side with the data analytics team to ensure media plan is being guided by client data insight
  • Assist accounting department in all client billing and reconciling variances and assuring proper payments
  • Management of budgeting/forecasting, campaign optimization and reporting
  • Build and maintain strong relationships with external vendors, and internal agency counterparts
  • Seek out creative and innovative first to market solutions to meet client objectives
  • Regularly inform both internal team members and external clients about opportunities, challenges and marketplace/technology developments
  • Provide strategic and tactical guidance on media best practices as an interactive media expert for clients, team and agency
  • Responsible for developing structured performance reporting systems with a strong focus on automation and efficiency
  • Train, develop and mentor junior staff to success

Qualifications:

  • Minimum of 3 years media planning experience with 2+ years digital experience required
  • Must have experience with branding campaigns, including site direct negotiation, implementation and evaluation
  • Experience with direct response campaigns, including retargeting campaigns, network buys, programmatic buying and optimization preferred
  • Strong communication, negotiation and analytical skills required
  • Ability to manage client communication and projects with little supervision from senior leadership
  • Must have strong knowledge of DCM (trafficking and reporting) and Google Analytics
  • Working knowledge of social ad platforms (campaign execution and reporting) preferred

Benefits of Working for Generator:

  • Medical/Dental/Vision insurance in addition to various voluntary benefits (ex: Life Insurance, One Medical, FSA, Wageworks, Gym Membership with Local Gyms )
  • 401K Program with company match
  • Commuting reimbursement in addition to our Commuter Savings Account
  • Competitive time-off policy, including Summer Friday program
  • Medical/Dental/Vision/Gym reimbursement program
  • Passion Pursuit program
  • Tuition reimbursement for CE classes
  • Manager & Non-Manager Training Programs
  • Weekly catered lunches/brunches
  • Stocked complimentary snacks and beverages
  • Anniversary bonuses
  • Frequent team building social activities in our agency event space
  • Community volunteer program and events
  • All levels of full-time, permanent staff eligible for bonus pool

SEM COORDINATOR

Summary:

Generator Media + Analytics is a leading strategic planning, buying and analytics media agency with a history of strong client relationships earned by delivering results, providing valuable bandwidth, and by the expertise provided from our results-oriented team. We seek experienced, talented, self-motivated, enthusiastic individuals who are ready to achieve and grow within a hands-on and inspired organization, in an environment where opportunities are performance-based.

Job Responsibilities:

  • Assist in the management of Search Engine Marketing Campaigns on Google and Bing
  • Support Account Managers on all SEM issues
  • SEM performance tracking, analysis and reporting
  • SEM budget planning and recommendations
  • Create ad copy and perform keyword research, analysis and optimizations
  • Manage and track spend across all SEM campaigns
  • Achieve targeted ROI and Ad Spend for SEM campaigns
  • Keep up to date with paid search best practices, bid management systems, keyword development tools and industry research

Job Qualifications:

  • 1 year of SEM experience
  • 4-year college degree; required
  • Google Ads experience. Google Certified Professional preferred
  • Experience optimizing SEM campaigns through ad copy, keywords, geo-targeting and landing page optimizations
  • Excellent verbal and written communication, presentation and interpersonal skills
  • Ability to interact and manage expectations of clients, internal departments and management
  • Excellent data analysis skills and strong computer proficiency required
  • Strong Excel skills are crucial
  • Strong analytical and organizational skills and highly detail oriented habits
  • Ability to work on multiple tasks and ability to meet deadlines
  • Fast learner with strong problem solving skills
  • Must be a team player

Perks at Generator:

  • Medical/Dental/Vision insurance in addition to various voluntary benefits (ex: Life Insurance)
  • 401K Program with company match
  • Commuting reimbursement in addition to our Commuter Savings Account
  • Competitive time-off policy, including Summer Friday program
  • Medical/Dental/Vision/Gym reimbursement program
  • Passion Pursuit program
  • Tuition reimbursement for CE classes
  • Manager & Non-Manager Training Programs
  • Weekly catered lunches/brunches
  • Stocked complimentary snacks and beverages
  • Anniversary bonuses
  • Frequent team building social activities in our agency event space
  • Community volunteer program and events
  • All levels of full-time, permanent staff eligible for bonus pool